Pretty in pin stripes: Swindon Town confirm new-look home shirt for 2026/27

The Robins have formally announced their first-team kit for the upcoming campaign, and it gives a nod to the first season of Clem Morfuni’s ownership.

The white pin stripes on red look did the team well back then, as they reached the League Two playoffs.

Ian Holloway will hope for similar results this season, as Town look to banish the disappointment of 2025/26.

As previously reported by The Moonraker, the home kit will be sponsored by supplier Pro Direct for the new term.

Swindon were left without a headline sponsor, after MI Permit ended their relationship with the club at the end of last season.

The Moonraker understands Town have secured three separate sponsorships across the home, away and third strips for 2026/27, to ensure there is minimal drop in revenue from this area.

As previously reported in these pages, the away shirt is expected to give off Inter Milan vibes – black and blue vertical stripes – while the third kit is set to be the inverse of the home, with red pin stripes on white.

The new home strip will be available to purchase online and in the club shop from 10am on Saturday (July 11), priced at £55 for adults and £40 for children. The club shop will be open until 2pm on Saturday, and will reopen on Tuesday, July 14 (10am-4pm).

Two free replica shirts are available as part of a Moonraker members competition. Everyone with an active Moonraker subscription will receive an email with details of how to enter the competition by 5pm on Friday (July 10).